Invisible War

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In war-torn regions of the world, you never quite know when you are going to be on the wrong end of an attack.  In 1967, whilst living in Beirut, my mother, then 8 months pregnant with me, made the decision, given the Six Day War in June, that, although not directly involved with the war, Lebanon was too close to the troubles to stay.  Yes, our family could have stayed, but, given the option of leaving, instead of the option of remaining in a neighbouring country to the conflict, despite the security reassurances being received at the time, my mother left the region altogether.

By removing ourselves away from the risk, we remained safe.  Whereas this is not always an option, when we are given the choice, our natural instincts to survive prevail.  In some cases, the choice is not so clear, and we resort to security measures to try to keep ourselves and our family safe.  So, when we returned to the region, living in Lebanon, Syria, and Iraq, we were always mindful of the risks and took appropriate steps to protect ourselves – the most important of these being our choice to evacuate at the first signs of impending doom.  But that’s the thing with war: you never can predict when you will inadvertently be in the firing line.  It’s invisible.  Until it happens.

So, too, today we are all engaged in a war, a war for our independence… an internet war.  What is at stake is our private data.  It is more invisible than physical wars, by definition, because our private data is sitting in the ether, intangible and almost abstract.  Yet, the impact of our private data falling into the wrong hands is very real.  And the consequence for organisations around the globe ignoring our cries of concern is substantial.  En masse, we have individually taken this battle to the very hearts of corporate enterprises and the public sector who sought to use our private data under the auspices of ‘convenience’ and ‘service’.

3.1 billion internet users today.  45% have stopped banking and shopping online.  Three quarters have started to limit their online activity this year.  The internet is haemorrhaging.  The issue for private and public bodies is that their investment in the internet will be squandered.  Because every business has ignored the fact that 92% have stated their number concern is online Privacy, this issue has come about.  Because every business has convinced themselves that the way to protect the promise of the internet is implementing security measures, they have missed the point – as individuals, we want to have custodial control of our own data, we don’t want someone else controlling our data, no matter what the security, because our data is not in our hands and therefore we do not have the choice regarding what happens to it.

If we did have the choice, we could choose not to make it available online.  To each individual, this would mean that we could rest assured that the risk we decided to take was ours and ours alone.  If we put our private data online, out of choice, we would live with our own decision when there was a data breach in the institution’s servers we had chosen to share our data with.  The invisible threat becoming a reality would be on our own heads, not someone else’s.  We would consider taking appropriate measures such as checking out the security promises on companies we chose to do business with, or how long the private data was going to be online, or data-sharing policies of the associated organisation.

The choice is simple.  Just as my mother had a choice in the Lebanon, to stay or go, we all have the same choice today – individuals, companies, and governments can either keep private data online or they can take it offline singulair inhaler.  There are very few of us who are happy to keep our data online, given the plethora of Press reports daily about hacking.  There is only one company that can give you the ability to keep all your private data offline, safely, whilst being able to continue to share it with whomever you need to, when you need to, just like you can on the internet.  LifeBank.  Because we can never quite predict, nor seldom can tell historically, when our online private data is being compromised, the only reasonable action to take is to move your internet offline – LifeBank: your private, offline internet.